Branding is more than a logo or design, it applies to the creation of an event, the ambiance of a festival, the vibe of an experiential tour and the persona of the company.
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Event Marketing, though relatively “new” to the overall marketing mix, has been around—evolving the customer experience—for more than a century.
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Dayton, OH—Brand Ambassadors, hospitality staff, event support are all important parts in one’s overall field marketing efforts.
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Dayton, OH—The allure of the festival has hit home with Millennials and Gen-Xers…
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