Branding is more than a logo or design, it applies to the creation of an event, the ambiance of a festival, the vibe of an experiential tour and the persona of the company.
Read MoreEvent Marketing, though relatively “new” to the overall marketing mix, has been around—evolving the customer experience—for more than a century.
Read MoreMore than trade shows and sampling, experiential marketing done right in an immersive environment, provides an engaging atmosphere that transcends the event itself.
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