pandemic — Experiential Agency — EDR Marketing

Recovering Marketing Revenue from Pandemic Impact

As the financial implications of the pandemic impact increase, leagues and brands are open to new ways to find sponsors.

Matt DunnDecember 23, 2020EDR Marketingesports, adidas, nike, under armour, jordan, steph curry, nba, NHL, 2020, pandemic, tampa bay, team, marketing, event

Experiential Marketing Spend: A Re-Allocated (& Re-Imagined) Investment

Though funds may have shifted, and focuses may have altered, a desired brand’s fan experience remains the same—unforgettable!

Walmart is Leading the Experiential Marketing Way Back (to Connecting with their Customers)

Although there are new regulations to be mindful of in responsibly connecting with your audience, it doesn’t mean that all activities during a pandemic need to be put on pause. Check out how WalMart is pioneering the path for marketing amid social distanced strategies.

Matt DunnOctober 29, 2020EDR Marketingwalmart, pandemic, covid-19, Event Marketing, experiential, football, tailgating

Quarantined: Event Marketing Questions for a Post-Pandemic Society

A picture is said to be worth a thousand words…an unprecedented quantum shift…are a few of those words that accompany the COVID-19 pandemic.

Matt DunnApril 17, 2020covid-19, coronavirus, pandemic, pivot, unprecented, sports, medical, shift, quarantine, layoff, quarantined, social distancing