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March Madness Marketing...(& the Money that is Made)

March Madness Marketing...(& the Money that is Made)

Dayton, OH--The NCAA Tournament is a billion-dollar-branded marketing machine...

Matt DunnMarch 26, 2018EDR MarketingNCAA, Final Four, Loyola, Chicago, Kansas, Jayhawks, Michigan, Wolverines, Ramblers, Sister Jean, Villanova, Marketing, Fanfest, Tournament, Big Dance, One Shining Moment, event marketing, San Antonio, Alamo